MATHWORKS
Spatial Design
MATLAB AD CAMPAIGN
The purpose of this ad campaign was to showcase the simplicity and versatility of MathWorks’ flagship product. When designing the concepts, I wanted to depict the range of applications without intimidating audiences that might be unfamiliar with MATLAB. I also wanted to find applications and visuals that would immediately capture someone’s attention while they’re out in the world.
CAMBRIDGE UK OFFICE WALL ART
The wall art for this unique office space was themed around how scientists and engineers use MATLAB in nature. Each piece included a plaque that provided context for the visuals and the related user story to further show how the software is used in different fields.
DESIGN STUDIO WALL ART
DesignWorks is the design team’s studio on the MathWorks campus. The artwork on the walls shows the Golden Ratio in the Fibonacci sequence.
35th ANNIVERSARY TRIP
This project was for a MathWorks company trip to Florida for its global employees. For this trip, I helped create all-new branding, signage, large-screen presentations, and other print collateral for not only the 4-day event but also for office-wide promotion and airport travel.
